Nearly Half Of Americans Wait Till The Last Minute To Buy Valentine’s Gifts
TOPSHOT - Musician and saxophonist Arundel Matoi, known as Sir Arundel, serenades Tarisai Leoba (R) as he delivers a "money bouquet" on Valentine's Day where his musical accompaniment is part of a suprise romantic gift at the ladies work offices in Harare on February 14, 2024. Saxophonists Arundel Matoi, affectionately known as Sir Arundel, who was hired by a Canada based man to surprise his spouse Tarisai Leoba, a Harare based lawyer, at her workplace . He first went inside her office on pretext he wanted legal assistance while familiarising with the surroundings. After this he walked back to her office playing music Love Nwantiti song by popular Nigerian artiste Joe Boy and Kuami Eugene. (Photo by Jekesai NJIKIZANA / AFP) (Photo by JEKESAI NJIKIZANA/AFP via Getty Images)
Are you scrambling to pick out a Valentine’s Day gift today? You’re not alone. A report from the market research firm Numerator found that nearly half of all Valetine’s Day shopping is done between Feb. 11th and Feb. 14th. Retailers like Walmart, Target, and Walgreens say roughly 50% of candy and cards are sold on Feb. 13th or 14th. Overall, Americans spend about $25.8 billion on Valentine’s Day each year.
Did you buy your Valentine’s Day gifts in advance, or wait till the last minute? Have you ever forgotten it completely?
